Nike Basketball is an institution; its legacy cemented, it's place in sneaker culture constant. First spearheaded by a classic run of signature shoes for players like Charles Barkley
, Anfernee "Penny" Hardaway
, and more in the '90s, the Swoosh brand's hoops division maintains its spot as the industry standard today thanks to releases for sponsored athletes LeBron James
, Kobe Bryant
, and Kyrie Iriving
, just to name a few. And that's without mentioning the incorporation of Nike's latest technology and progressive designs that give Nike Basketball sneakers lifestyle appeal.